Brian
Naufal
Data Analyst turning operational data into actionable insights for FMCG and marketplace industries.
Python
SQL
Excel
Tableau
Power BI
Looker Studio
PowerPoint
Machine Learning
Available for work
Data Analyst turning operational data into actionable insights for FMCG and marketplace industries.
Work Showcase
Explore business insights, predictive models, interactive dashboards, and practical AI applications.
Showing all 12 projects
Four selected projects across analytics, data science, dashboards, and applied AI.
Built a locally hosted Python and n8n workflow that turns recordings or transcripts into readable dialogue, Word summaries, and optional editable presentations and Excel action plans.
Built an end-to-end MySQL sales analytics case study to evaluate revenue, profitability, product, regional, retailer, and sales-method performance — from raw-data validation through executive reporting.
Analyzed 12,000 Indonesian YouTube comments related to MBG through data-quality control, duplicate-leakage prevention, sentiment classification, model benchmarking, explainability, and conservative coordination-pattern screening.
Built an interactive Power BI dashboard comparing electric vehicle models sold in Indonesia across price, driving range, battery capacity, motor power, and charging time — with an interactive budget-fit simulation.
More work in data exploration, machine learning, and software automation.
Built a local-first career intelligence prototype that explores 1,658 ranked job postings, presents rule-based fit and skill-gap signals, and generates contextual career insights with Ollama and Qwen3 4B.
Analyzed 15,000+ Bangkok listings to identify pricing drivers, high-demand neighborhoods, and occupancy patterns. Delivered a Tableau dashboard enabling hosts to benchmark performance and optimize pricing strategy.
Built an XGBoost classification model to predict booking cancellations, enabling proactive revenue management and inventory planning for hospitality teams.
Analyzed a bank's telemarketing campaign dataset to predict which customers are most likely to subscribe to a term deposit. Combined EDA, Logistic Regression, and a live Streamlit app — enabling sales teams to prioritize high-conversion leads and reduce wasted call volume.
Designed a Power BI dashboard turning streaming-activity data into insight on user engagement, content performance, package tiers, and regional behavior — from a national overview down to province-level drill-down.
Built a fully automated movie analytics pipeline using the OMDB public API — ingesting data into BigQuery and visualizing genre trends, ratings distribution, and box office patterns via a Looker Studio dashboard.
Scraped 5,000+ used car listings from OLX Indonesia to analyze depreciation curves, brand-specific pricing, and mileage impact on resale value.
Built a Python-based inventory management simulation for FMCG warehouse operations, covering CRUD, product and batch traceability, inventory valuation, low-stock monitoring, and local data persistence.
Work History
Kino Indonesia
Kalbe Nutritionals
Core Competencies
Database management, complex joins, window functions, ETL pipelines, and query optimization.
Building interactive dashboards and BI reports for cross-functional stakeholders.
Data wrangling, EDA, automation scripts, and pipeline development using Python ecosystem.
Hypothesis testing, probability distributions, regression analysis, and experimental design.
Hands-on experience with supervised and unsupervised learning — from classical algorithms to ensemble methods and model evaluation at basic-to-intermediate level.
Data processing, analysis, and reporting using Excel's core and advanced features for business and operational use cases.
Creating structured, visually compelling presentations to communicate data insights and project results to both technical and non-technical audiences.
Academic Background
Data Science & Machine Learning
Sep 2025 – Dec 2025
Intensive program covering data analysis, machine learning, model evaluation, dimensionality reduction, and responsible AI through hands-on real-world projects.
Bachelor of Food Technology
Sep 2020 – Nov 2024
Specialized in product development, food processing, and quality analysis. Strong foundations in laboratory data interpretation, experimental design, and technical reporting.
Open to full-time Data Analyst roles and freelance consultancy in Jakarta & remote.